Introducing a new type of farmed fish to both investors and consumers.
"Scharrelvis'', a new type of farmed fish that is bred in a circulair, environmental- and animal friendly way. For every fish that is consumed, another fish is plotted back into the ocean, helping to maintain bio diversity. A very noble but expensive idea to execute. Hence, BlueLinked needed investors to bring this idea to life. To achieve this, we developed a website in the form of a scrollytelling, in which we foolproof explain this complex idea, convincing both investors and consumers to join the crowdfunding and make this idea possible.
Role: concept & strategy
Team: Samara van Vliet (design & concept), Thomas Mak (copy), Nina Mommers (design), Floor Warmelts (UX).
Team: Samara van Vliet (design & concept), Thomas Mak (copy), Nina Mommers (design), Floor Warmelts (UX).
